
The SEO game changed and nobody told you
For 15 years, SEO meant one thing: rank your website high on Google. Write a blog post. Sprinkle in some keywords. Hope for the best.
That's not the game anymore.
In 2026, SEO is four games stacked on top of each other:
1. Your website ranking on Google
2. Your Google My Business profile ranking on Google
3. The Map Pack (that boxed list of three local businesses that shows up at the top of every local search - the most valuable real estate on the internet for a service business)
4. AI search - ChatGPT, Perplexity, Claude, Gemini. They all pull from somewhere. That somewhere is mostly Google.
I spent the last year+ buried in SEO for Toronto Magic Company. Real money, real time, real effort.
And it turns out that for me the Google My Business profile, and the Map Pack did all of the heavy lifting for my SEO.
This workshop is everything I figured out, condensed into 60-90 minutes.
What you'll walk away with:
- A clear picture of how Google My Business SEO actually works for magicians in 2026 (and why most of the old advice is dead)
- The 4-pillar system that drives Google My Business rankings
- A 10-minute-a-week posting routine using AI, so your profile stays active without eating your life
- The exact 3-script Review Machine: how to ask from stage, in close-up, and on the post-event call. Not tacky, not weird, doesn't break the magic.
- The Profile Audit checklist - every field that matters, every field that doesn't, and what to fix this weekend
What we'll cover:
Pillar 1 - The Posting System. Why an active profile outranks a dead one. The 10-minute-a-week AI workflow. The post types that actually convert.
Pillar 2 - The Review Machine. Three scripts, three windows, every event. Stage. Close-up. Post-event call. Plus how to reply to reviews in a way Google rewards.
Pillar 3 - Own Your Presence. Categories. Description. Photos. Attributes. Business hours. Website alignment. The fields that move the needle and the ones to skip.
Pillar 4 - Closing the Loop. GMB Insights + Google Search Console. The exact numbers that tell you what's working, and how to feed them back into Pillars 1-3.
Plus a talk on AI search and why it has made all of this 10x more urgent than it was six months ago.
The details
Date: Wednesday May 20th
Time: 2:00 EST
Format: Live on Zoom. Replay sent to all ticket holders within 24 hours.
Length: 60 minutes + Q&A
Price: $99USD
One more thing
You already have a Google My Business profile. It's already the first thing potential clients see when they search for you. The only question is whether it's working for you to get leads, and convincing people to hire you.
Or just sitting there.
This workshop closes that gap.
-Jonah "Map-Pack" Babins