In this episode of the “Discourse in Magic” podcast, host Jonah Babins discusses the ten-hour rule for running a magic business. He advises magicians to limit administrative work to ten hours a week to focus on performance and creativity.

This week, Jonah finally sits down with Andi Gladwin—co-founder of Vanishing Inc.—to discuss the business of magic, creating magic, and how to manage your time. Andi has also appeared on Fool Us and The Next Great Magician where he performed his Man in a Balloon act.